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Those of you who visit Popsiculture regularly will no doubt have seen or heard Blackeye by now. It was my first encounter with Love Inks, and the first minute or so of listening to it I was unconvinced. By the end of the song, little more than another minute later, I was ready to hit the loop button.
Each Love Inks song is along those same lines - a slightly odd opening followed by enough repetition to hammer the hook into your brain. Before you know it you're humming along - then singing along - then freestyling your own vocal remix of the lyrics to your favourite track.